Why Use WordPress? 11 Best WordPress Features Your Website Needs

What is WordPress?

WordPress is a free, open-source content management system (CMS) that allows users to easily create and manage their websites for personal and business needs. It’s the most popular CMS in the world, powering over 43.6% of all websites available on the internet, and that number is continuously skyrocketing.

WordPress is not just a blogging platform but also a versatile tool for building various types of websites, including personal blogs, business websites, online stores, portfolios, and more.

A CMS platform to fit every kind of business website, you’ve heard about one of the best Content management systems (CMS).

I will share some of the best WordPress features in this blog post, including customization options, plugins, SEO-friendliness, and much more. By the end, you’ll clearly understand the core features of WordPress and the top advantages of WordPress that set it apart from other platforms. Do you know what makes WordPress so popular?

The 11 Powerful and User-friendly WordPress Features that Include Both Beginners and Developers are:

A person using WordPress for blog posting

1. User-Friendly Interface

One of the most appreciated WordPress features is that WordPress has a very beginner-friendly dashboard that can be managed by newbies easily. You don’t need to know coding to create or manage your business or blog website.

The interface is clean, organized, and easy to navigate, making it ideal for bloggers, small business owners, and even personal bloggers who like to share their knowledge or experience to educate and help others. They just want to write content that is easy to do in WordPress, as you do in Google Docs, MS Word, etc, or any other writing tool.

2. Availability of Templates, Customizable Themes

Do you know WordPress has over 13,000 free themes to customize your WordPress site? One of the powerful advantages of WordPress that makes it the first choice for CMS over any other is that it has lots of free themes that provide even some free templates, so even if you don’t know customization or don’t have time to do that, just install a template.

Choose some colors to provide the brand colors and change the details such as Business address, logo, services, or product pages content, and your business website or blog is ready to use.

The ability to choose from templates using free themes and some plugins, such as Starter Templates, is a major advantage of using WordPress among other CMS. Whether you want a blog, portfolio, online store, or business website, there is a theme to match your style.

You can also customize these themes using the built-in WordPress Customizer or page builders like Elementor, WPBackery Page Builder, etc. This level of customization is one of the biggest advantages of WordPress.

3. Extensive Plugin Support

Plugins are another standout among WordPress features. You can extend your business and blog website’s functionality in many ways. With support for over 59,000 free plugins in the WordPress Plugin Directory, whether it’s for your website SEO, security, eCommerce, contact forms, or any additional desired functionality, there’s a plugin for almost everything.

This flexibility is a core part of the features of WordPress and one of the most significant advantages of WordPress for website owners.

4. SEO-Friendly Structure

When it comes to search engine optimization, WordPress features a clean and crawlable codebase, which is excellent for Google indexing. Popular SEO plugins like RanMath and Yoast SEO make it easier to optimize not only your website’s pages and posts SEO, but also the technical SEO part.

This built-in SEO support is among the key advantages of WordPress, especially for businesses looking to rank higher on search engines such as Google, Bing, etc.

5. Mobile Responsiveness

Do you know that almost 46% of all organic traffic comes from mobile devices? That is why a theme for your website for every kind of business needs a mobile-friendly site to attract and convert mobile users.

Most WordPress themes are meant to be mobile responsive, so your website will look great on all devices. Google has now completely shifted to the mobile version of all websites for indexing and ranking a website, which is called mobile-first indexing.

This responsiveness is baked into many modern themes and frameworks, making it one of the essential WordPress features for today’s users.

6. Free Open-Source CMS

WordPress is open-source software, which means it’s free to use and supported by a large community of developers and designers. You only need to pay for a good, reliable, fast web hosting for your website and a free or premium theme that suits your business needs and customizations.

Note: You can start with a free theme. There are more than 12000 free WordPress themes to choose from, but using a paid theme as per your business requirement will give you enhanced customization that can be achieved without coding knowledge.

There are many themes you can buy that have a lifetime plan for 30-40 $ from ThemeForest, while some have 40$-50 $ just for a yearly plan.

Being open-source is a foundational feature of WordPress that contributes to its massive global popularity.

7. Multilingual Support

Do you want to available your business or blog website content for different languages to target different countries? There are various WordPress plugins like WPML and Polylang, which you can buy from their official site or Codecanyon, that allow you to easily create a multilingual website.

Whether you’re running an international eCommerce store or a blog for global readers, this is one of the standout WordPress features that simplifies translation and localization so that you don’t miss out on any user just because of the language barrier.

8. Strong Community and Support

Another one of the best advantages of WordPress is its massive online community. From forums and Facebook groups to tutorials and online courses, you will find some help and resources.

Many hosting providers offer one-click WordPress installation from their hosting dashboard and 24/7 support over phone and chat if your website is not live or plugins conflict, due to which you can not access your website, let alone users.

Choosing a good managed WordPress hosting provider, such as Hostinger hosting, will solve the problem because that checks for malware, performs automatic daily or weekly website backup as per your plan, and the hosting provider you choose.

You may get an email with the problem your website faces, such as plugin conflicts mentioned above, and you can delete the conflicting plugins from the hosting panel too, and lastly, you can access your website easily.

Follow the Hostinger discount link and Use CODE: WEBBRINK10 at the checkout to get 10% discount on all Hostinger Web Hosting plans.

9. Built-in Blogging Tools

If you want to do blogging for passion or as a business, WordPress is the best blogging platform. WordPress still offers unmatched blogging capabilities, such as an easy-to-use Gutenberg post editor, SEO features using some top plugins, such as RankMath, make it easy to customize Meta tags such as Title, description, friendly URLs, Robots.txt, no indexing, canonical, redirection, and schema, etc.

You can easily create posts, manage categories, schedule content, and integrate comment systems. The awesome and mandatory blogging features available on WordPress make it one of the most powerful and original WordPress blogging platforms.

10. Security and Regular Updates

WordPress releases regular updates to address bugs, security flaws, and improve performance. Security plugins like Wordfence and Sucuri add an extra layer of protection. When properly maintained, WordPress is a very secure platform.

This proactive approach is part of the long-term advantages of WordPress, particularly for businesses and professional sites.

11. WooCommerce Integration

Do you want to run an online store? WordPress makes it easy to start your eCommerce journey with WooCommerce, the most popular, easy-to-use, and free eCommerce plugin in the world. WooCommerce integrates directly into your WordPress dashboard and allows you to take COD, prepaid orders, and provides you with full control over your online store, such as products, orders, and customer data.

Conclusion

I discussed the 11 most popular WordPress features. The wide range of advantages of WordPress—from customization and SEO tools to plugin flexibility and ease of use—makes it the best CMS platform available today. The features of WordPress are a perfect fit for both beginners and advanced users. Advantages of WordPress make it a user-friendly, easy-to-customize, scalable choice for any type of personal and business website.

Whether you’re building a personal blog, a business website, or an online store, WordPress provides the tools and support you need to succeed online.

Sumit Uniyal

I am Sumit, a SEMrush and Google-certified digital marketer with a passion for technology. I like writing content for startups and bloggers to help them grow online. With some years of hands-on experience in SEO and WordPress development, I help bloggers and small businesses choose affordable and feature-packed web hosting as per their requirements. I share actionable guides and tips to simplify digital marketing for beginners free of cost on the blog.

Top 11 WordPress Features That Make It the Best Website Platform in 2025